From limited-service economy brands to full-service marquee properties, both rural and urban, Waterstone's breadth of experience and industry knowledge allow for work in a wide variety of properties in a wide range of market sizes.
Utilizing specialized knowledge in critical sales areas and methods addressing national accounts, group and travel agent sales, in addition to revenue management, training, local direct sales, marketing and design, Waterstone provides a vast array of resources for creating enhanced hotel revenue. With our Essential Sales Machine program and Remote Revenue Management service, we have created two very affordable products that help achieve significant market share growth at the property level.
The Essential Sales Machine
Imagine a fully functional, easy to use device that you could simply plug in, turn on and control in order to generate local, group, and corporate sales at your property. Our Essential Sales Machine provides precisely this. It accomplishes, in a manner of a few months time, a property-based program of effective activity, tracking, and accountability in the area of sales. People come and go. The sales structure, built for your property, will remain for as long as you keep it powered up and operational, regardless of the operator.
Remote Revenue Management
This program provides a comprehensive weekly analysis of your property's market and rate position in the marketplace, including the property's presence and standing in online marketing vehicles, inventory management, group and negotiated rate pricing, etc. It touches literally all aspects of how and when your room inventory is being sold, what is forecast, and what steps must be taken in order to achieve the revenue goals that are established. There is nothing like it in the industry.
Other Services
Waterstone Hospitality is able to provide property brokerage, full-service management with added emphasis on revenue generation and sales, recruitment, and additional consultant-style resources and training dependent upon the specific needs of property owners. Bottom line, we are there to help build value in your property, either through our structured programs or on an as-needed basis.
